Think. manage. Execute
I bring a proven digital marketing perspective to your projects,
from strategy to execution.
Senior marketing expertise to help you launch, activate and manage digital initiatives.
Nearly 10 years of experience in marketing, communications and digital, with expertise spanning social media, influencer and UGC marketing, content and paid media.
I work both strategically and hands-on, helping businesses and organizations move projects forward – from figuring out what needs to be done to actually getting it done.
Areas of expertise
4 Ways I can Help
Step back, understand the challenge and find the right direction.
I bring senior expertise to projects that need a fresh perspective, a clear assessment or strategic guidance.
This can include:
- Audits & recommendations
- Strategic thinking
- Digital and social media analysis
- Senior consulting
Bring a project or campaign to life.
I help bring projects to life by coordinating the right people and activating the right marketing levers for your objectives.
This can include:
- Launches
- Campaigns management
- Project management
- Influencer & UGC activations
- Paid media
- Content
- Partnerships & sponsorships
- Events and special projects
- Email campaigns
Bring in the expertise you need.
When you know what needs to be done but need the expertise or capacity to make it happen, I can step directly into your operations.
This can include:
- Paid media ads
- Community management
- Influencer or UGC campaign coordination
- Web writing
I can take on a specific area, support your existing team or provide hands-on operational capacity for a defined period.
Share expertise through talks, workshops and teaching.
I speak and teach on topics related to digital marketing, social media, influencer marketing, content and communications.
Formats include:
- Conferences & talks
- Workshops
- Academic teaching
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A little about me
I’m a Montreal-based marketing and communications professional with nearly 10 years of experience across digital marketing, social media, influencer marketing, content and paid media.
I’ve worked both in-house and agency-side, across different industries and types of projects, from hands-on execution to strategy and team management.
Today, I particularly enjoy projects where I can understand the challenge, figure out what is needed and contribute directly to moving things forward.
I also created Off to Montréal, an independent media platform focused on Montreal and Quebec. Through that project, I’ve developed another side of my expertise in content creation, editorial writing, tourism, partnerships, campaigns and working with brands.
Let’S Talk!
Have a project in mind, need some extra expertise or simply want to talk through an idea?
Tell me a little about what you’re working on and what you’re looking to achieve.